Almost half (45%) fashion consumers say they’d be more interested in apparel brands that use virtual reality to enhance their shopping experience. Capgemini’s 2023 research finds that 58% of consumers say immersive experiences will influence their next purchase. The message for your brand is clear: It’s time to use tools such as augmented reality, virtual reality, and 3D-enabled virtual stores to capture the attention and engagement of customers looking for immersive experiences to improve their fashion shopping. To see what’s possible, check out the beautiful virtual store CottonWorks created using the ByondXR platform.
Caesarstone chose ByondXR to create the best-in-class 3D visualization tool and quickly deploy it in multiple markets to bring its customers worldwide an interactive immersive experience that helps them make better decisions during the overwhelming space renovation process.
ByondXR delivered a complex solution, efficiently and with room to accommodate last-minute changes. The experience went live on-time, with zero issues and to great success.
We have been using ByondXR's platform to create true-to-life immersive pop-up experiences for Lancome consumers around the world. These virtual pop-ups have shown great value in terms of audience engagement and sales.